AirX has the only line of odour control products
that offer solutions in three dimensions; airborne, surface, and sub-surface.

AirX – A new answer to an old problem

Eliminating foul odours has been a problem that dates back to at
least 3,000 years ago when the ancient Egyptians were burning
incense in tombs. Covering a bad odour with a more powerful one
is known as masking. Unfortunately this is still the primary way
many air deodorisers work today. The unique properties of Airicide
mean that AirX products work differently.

AirX started with the help of a worldwide authority

Today there is a great deal more known about the sense of
smell, with the foremost research in the world being done at
the Monell Chemical Senses Centre, a division of the University
of Philadelphia. Collaboration with AirX laboratories led to the
development of a complex we call Airicide. This complex is much
more than a mask & is part of every AirX formula.

Why are AirX products different…and better?

To maximize the effectiveness of our AirX products we
incorporated Airicide in the formulation. Why? Airicide changes
the ‘geometry’ of a foul odour molecule. In doing this we change
the perception of the odour & how it is recognised by your cilia.

3-Dimensional Odour Control

AirX is the only line of odour control products that offers solutions
in three dimensions; airborne, surface & sub-Surface. By operating
in three dimensions, we are able to deal with any odour situation.
If your current odour control products are only working in the air,
they are missing the source of many odours. Bacteria living on or
below the surface will continue to produce foul odours until they
are destroyed.
cilia

Your sense of smell & how it works

In over simplified terms, odours float in the air as molecules. When
inhaled, these molecules reach a dead end passage at the top of
the nasal cavity that contains thousands of hair like antennae called
cilia. The cilia receive these molecules & trigger impulses to the
brain that identify the smell. Scientists now believe that different
cilia only accept molecules of specific size & shape, or as the experts say, accept only molecules of specific ‘geometries’.

An AirX solution to every odour problem

No matter what foul odour you smell, AirX offers a solution to
eliminate its root cause. There are approximately 20 different
AirX products in our range, so for every foul odour there is an AirX
product that will erase the smell.
Did you know that just one or two AirX products can solve most
odour problems? Do you need one of our exclusive Airicide
Solutions? If so, take a look at the following information where
we’ve listed our complete range of odour counteractant products.

Airicide is part of every AirX product formula. Airicide transforms the ‘geometry’
of the molecule & changes the perception of the odour.